“Magic mirror on the wall, who is the MOST FASHIONABLE one of all?” Before you think some of the women around you have gone mad, misquoting lines from “Snow White” while looking at their reflection on a glossy smartphone, look a bit closer: They’re actually getting their fashion fix thanks to StyleZest. The website is the ultimate “go-to” for women when it comes to fulfilling all their fashion needs. This website literally brings the fashion stylist to your fingertips. It was crucial for the company to find a platform that not only promoted their benefits, but offered a user interface that made it easy for clients to express their fashion sense.
What do you do when you want the convenience of a fashion stylist on your device? You create a user interface that makes it easy to define your sense of fashion.
From the latest in trends to style inspiration, StyleZest makes styling services accessible to women on the go. StyleZest had the perfect business plan but no idea how to implement it online. The company partnered with Design House to create a unique custom website and mobile app experience from the ground up. We created a site that allows visitors to complete a user-friendly fashion survey, and their responses would categorize them in specific custom profiles. Clients are also able to create personalized profiles that allow them to express their sophisticated fashion sense. Once they complete the survey, they receive weekly fashion tips catered to their unique style. Users are also able to upgrade their accounts and receive personalized fashion consultations for everyday or special occasions. It was important for our coders to design a highly functional user experience, as clients count on StyleZest to link them directly from their fashion consultation to the retailers where the pieces picked by their stylist could be bought. This was a very exciting project for us, and we’re currently working on the development of StyleZest mobile app.